Spicy Insights for Streamlining Your Business Finances

Jen Perez

Are you ready to stop playing it safe with your money?

This is not your typical finance book. It’s bold. It’s playful. It’s real. 69 Ways Money Is Like Sex is a provocative, no-BS guide to understanding your business finances through a lens that’s as unforgettable as it is unfiltered. With 69 powerful insights, Jen Perez—Profit Strategist, author, and The Spicy CEO™—breaks down complex financial concepts and business behaviors using analogies that are as relatable as they are revealing.

Because let’s be honest: money and sex are the two things no one wants to talk about but everyone struggles to master. And if you’re a bold entrepreneur tired of avoiding your numbers or feeling like you’re faking financial confidence, this book is your permission slip to shift the narrative.

Whether you’re a six-figure creative who still feels broke, a scaling service provider trying to juggle revenue with real profit, or a woman entrepreneur ready to rewrite your financial story, this book was written for you.

Inside, you’ll discover:

• Why “just winging it” with your money is as risky as skipping protection—and how to get intentional with your income.
• How to identify financial red flags before they blow up your bottom line.
• What your pricing strategy has in common with power dynamics in the bedroom.
• The emotional patterns behind overspending, under-earning, and why you keep “ghosting” your bank accounts.
• Simple systems to regain control, increase profit, and finally feel turned on by your financials.

Each entry is a standalone insight packed with spicy metaphors, practical advice, and mindset shifts designed to help you clean up the chaos and start profiting boldly. And while you’ll definitely laugh, squirm, and nod along, you’ll also walk away with a clearer plan for building a financially fierce business that supports your life—not the other way around.

Jen Perez isn’t just another money expert. After filing bankruptcy and rebuilding from the ground up, she knows firsthand how shame, silence, and stress keep women stuck. Now, she’s on a mission to help 1,000 entrepreneurs reclaim their power by making profit personal—and unapologetic.

This isn’t about spreadsheets and stuffy advice. This is about getting financially naked with yourself and learning to love what you see.

Perfect for:

• Bold entrepreneurs and service-based business owners
• Women who want more clarity, confidence, and control around money
• Readers who love real talk, humor, and spicy metaphors
• Fans of Jen Sincero, Rachel Rodgers, or Mike Michalowicz who want a fresh take on business finances

If you’ve ever said, “I’m just not good with money,” this book is here to flip the script. You don’t need to be a finance pro, spreadsheet whiz, or MBA grad to build a profitable business—you just need a framework that speaks your language. That’s exactly what you’ll find in these pages. Jen delivers tough love with a wink, helping bold entrepreneurs clean up their finances, build systems that scale, and finally profit with purpose—without burning out.

69 Ways Money Is Like Sex is the financial wake-up call you didn’t know you needed—and the most fun you’ll ever have reading about profit margins, pricing psychology, and power plays. Whether you’re just getting started or scaling toward your next bold move, these insights will help you stop hiding from your finances and start leading like the unapologetic CEO you were always meant to be.

If this book made you laugh, cringe, or finally get your numbers—leave a review and share the moment. Your story might just be the spark another bold entrepreneur needs.